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Get To Know Me

A key leadership team member and strategic partner in the company's growth.

NN/G UX Certified

Nielsen Norman Group

UX Strategy: Fosters shared understanding of direction toward achieving goals before designing and implementing solutions.
Critical Thinking: Ability to question, to acknowledge and test previously held assumptions, to recognize ambiguity, to examine, interpret, evaluate, reason, and reflect.
Leadership: As a design leader, I blend strategic leadership with coaching, fostering collaboration across the organization.
User-centered Design: Identifying user pain points and needs, designing solutions to address those needs and evaluating the solutions to ensure they meet users’ requirements.
Reducing Risk: This involves ranking the risks to focus on the most critical ones first. High priority risks that can impact the project big time should be addressed quickly.
UX Research: Study of learning what end users of a system or product need and want, then employing those insights to enhance the design process.
Design System: Design, manage, and deploy your design system components with collaboration and control at scale.
Usability Testing: Typically conducted at various stages of the design process, from initial concept to post-launch evaluation. It involves.
Interaction Design: The practice of designing interactive digital products, environments, systems, and services.